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Wednesday
Jun092010

The one thing that iPhone4 forgot.

As I followed the WWDC keynote on Monday, I was thrilled as always to see the new features Apple is unleashing. But there was one thing I was waiting for. One thing I needed to hear that never came. The one problem the iPhone in any version has yet to solve – AT&T.

I am beginning to view Apple’s stance on AT&T the way the country is viewing Obama’s stance on BP - indifferent. I need Apple to get mad. I need them to acknowledge my pain. I need them to admit they have the power to fix this and I need it fixed now.

I am, and always have been, a huge Apple loyalist. I am a huge fan of the iPhone. It is a device that I not only want but I need, practically and emotionally. I love me my iPhone! But I am to the point where AT&T’s service is so bad that I am forced to consider another phone, and I really don’t want to. The plain fact is that as earth shattering as the device is, with AT&T as the carrier it barely functions as a phone. I am literally to the point where I am considering an iPhone for internet and a separate device that will actually be my phone. Or god forbid, a non-iPhone phone.

So I’m speaking directly to Apple now….

Baby, we got a good thing going. We’ve stuck by one another and you’ve made me a very happy man. But we’re reaching a point in our relationship where I’m starting to look elsewhere. With AT&T in the picture, we’re just not communicating. They’re getting in the way of a good thing. When you first romanced me with the iPod, you knew I needed some music to get in the mood, so you got those record company fellas in line and made it happen. Then you took me to see some movies and now we just stay home and watch TV. But now I’m just in the mood to talk and I feel like you’re not listening, like you can’t hear me.

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Reader Comments (1)

Only one slight problem- the illustration. Right now it will only be on WiFi, taking AT&T out of the equation. Oh wait, probably because AT&T can handle that traffic, furthering your point. Hmmm...

June 9, 2010 | Unregistered CommenterSteve LeVine

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